Labubu mania is sweeping South Korea, driven by none other than K-pop's biggest luminaries. Imagine a world where your favorite K-pop idols are not just singing and dancing but also indulging in the blind box trend. That's the captivating spectacle unfolding in the heart of Seoul.
The Rise of Labubu: From Pop Mart Sensation to K-pop Obsession
Labubu Takes the Spotlight
K-pop sensation Seventeen is at the forefront of the Labubu obsession. These idols aren't just flaunting their Labubu dolls; they're infusing them with their unique charm and style. The pink Labubu, a creation by Pop Mart, has become the talk of the town, with fans clamoring to get their hands on this adorable furry toy.
A Symphony of Collaboration: Seventeen x Pharrell x Carhartt x Sacai
Seventeen's vocalists and rappers are not holding back when it comes to showcasing their Labubu creations. Teaming up with industry giants like Pharrell Williams, Joopiter, Carhartt, and Sacai, they've birthed a new wave of Labubu dolls that are making waves with their unique designs and colors.
The K-pop Connection: Labubu's Journey into Pop Culture
From Lisa to Labubu: A Story of Influence
Blackpink's Lisa ignited the Labubu fire in Asia when she shared her love for the toy on social media. Her simple gesture sparked a frenzy that catapulted Labubu into the realm of K-pop superstardom, capturing the hearts of fans across the continent.
The Blind Box Phenomenon: Fueling the Labubu Frenzy
K-pop idols flaunting their blind box treasures have played a pivotal role in fueling the Labubu craze. The sight of your favorite stars unwrapping Labubus has sent South Korea into a frenzy, so much so that physical sales have been temporarily halted due to overwhelming demand and safety concerns.
Pop Mart's Response: Navigating the Labubu Storm
A Pause in the Chaos: Safety First
Pop Mart, in response to the Labubu madness, took a bold step by suspending offline sales in South Korea and the UK. The frenzy surrounding these plush dolls reached such heights that the toymaker had to prioritize customer safety, leading to a temporary halt in physical sales.
Evolution of The Monsters: Labubu's Culinary Adventure
Pop Mart's latest series, Wacky Mart, is a culinary delight featuring Labubus inspired by food items like tempura shrimp, cup noodles, and corn. This innovative twist has added a flavorful dimension to the Labubu universe, captivating fans with its creativity.
As the Labubu saga continues to unfold, with new chapters and collaborations on the horizon, the frenzy shows no signs of slowing down. It's a testament to the power of K-pop stars to influence trends and ignite passions on a global scale.
For more fascinating insights and updates, dive into the original article on Business Insider.
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By: abharade@insider.com (Aditi Bharade)
Title: Labubu Frenzy: K-pop Stars Unleash Their Blind Box Hauls, Igniting a Craze in South Korea
Sourced From: www.businessinsider.com/k-pop-stars-blind-box-fueling-labubu-frenzy-south-korea-2025-6
Published Date: Mon, 16 Jun 2025 05:59:44 +0000
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