From the UK to the US: Navigating Family, Business, and Millions

Hey there! So, picture this: you're juggling a family, a successful company, and a big move from the UK to the US. That's the rollercoaster ride Jo Baker, the brains behind ShipperHQ, found herself on. Now, with millions rolling in, her worries have shifted from business to running her kids.

Behind the Scenes with ShipperHQ's CEO

Meet Jo Baker, the Innovator

Jo Baker isn't your typical tech founder. She's the mastermind behind ShipperHQ, a shipping rate management software. Jo's journey is a testament that you don't need to fit the mold to make it big in the tech world.

The Leap of Faith

Imagine this: one day, while commuting to work, Jo crunches the numbers and decides to take a leap of faith. She bids adieu to her corporate job, following her entrepreneurial dream. Crazy? Maybe. But hey, sometimes the best decisions are the boldest ones.

The Transition: UK to US

Building Dreams Across the Pond

Fast forward to 2013, Jo decides to immigrate to the US to nurture her business. It wasn't all glitz and glam – starting from scratch in a new country had its challenges. But hey, the hustle paid off. ShipperHQ now thrives in Austin, with a team of 47 and millions in revenue.

Redefining Tech Leadership

Bucking the Stereotypes

At 53, Jo challenges the stereotype of a tech CEO. Her English accent may not scream Silicon Valley, but her success story speaks volumes. It's all about breaking barriers and proving that success has no age or accent.

Personal Growth and Reflection

From Trauma to Triumph

Jo's journey is fueled by past traumas, driving her to seek financial security. Overcoming personal struggles, she finally finds peace and trust in her leadership decisions after 12 years of hard work.

Nurturing Future Generations

As a mom, Jo aims to provide her kids with more than she had, without spoiling them. Seeking guidance from a wealth counselor, she navigates the complexities of raising kids amidst wealth, ensuring they understand the value of hard work and gratitude.

Inspiring Balance and Growth

Balancing Wealth and Values

Jo's goal? To show her sons the world while instilling core values. It's about striking a balance between giving them opportunities and teaching them the importance of earning their keep. A trip to Fiji becomes more than a vacation – it's a lesson in dedication and perseverance.

So, there you have it – Jo's whirlwind journey from the UK to the US, from tech founder to nurturing mom, and from financial struggles to millions in revenue. It's a story of resilience, growth, and the pursuit of balance. What's your next move in your own journey? Share your thoughts and let's keep the conversation going!

—————————————————————————————————————————————
By: insider@insider.com (Kelly Burch)
Title: From the UK to the US: Navigating Family, Business, and Millions
Sourced From: www.businessinsider.com/i-dont-fit-the-mold-of-tech-ceo-2025-11
Published Date: Mon, 10 Nov 2025 11:20:01 +0000