Bryan Johnson Considers Stepping Away from His Anti-Aging Company: What’s Next?

When it comes to the pursuit of everlasting youth, Bryan Johnson stands out as a true maverick. At 47, Johnson is on a fascinating quest for eternal life, juggling his anti-aging startup, Blueprint, and even founding his very own religion. However, in a recent interview with Wired's Katie Drummond, Johnson hinted at a potential shift, contemplating stepping back from Blueprint to focus on his religious endeavors.

The Journey of Bryan Johnson: A Confluence of Business and Belief

Johnson's Anti-Aging Odyssey

Known for his bold pursuit of eternal youth, Bryan Johnson launched Project Blueprint in 2021, investing a staggering $2 million annually into his anti-aging ambitions. From experimenting with infusions of his son's blood to offering wellness products like the "longevity mix" drink and "Super Shrooms" coffee alternative, Johnson's company delves deep into the realm of longevity.

The Birth of "Don't Die": A New Faith

March marked the genesis of Johnson's brainchild, the religion "Don't Die," inspired by his Netflix documentary and events. This move towards a spiritual calling reflects Johnson's vision of humanity's future intertwined with AI. However, as he navigates the dual roles of businessman and preacher, Johnson finds himself at a crossroads, contemplating the future of Blueprint.

The Crossroads: Navigating Business and Belief

Challenges of Dual Pursuits

Johnson's introspection reveals a growing realization that harmonizing a longevity-focused business with a preaching a religion on the same subject poses challenges. The conflict between commercial ventures and philosophical aspirations raises questions about the compatibility of the two.

Financial Realities and Future Prospects

While reports earlier this year hinted at financial woes for Blueprint, Johnson maintains that the company is not in dire straits. Despite challenges, Blueprint has seen profitable months amidst periods of financial strain, indicating a nuanced financial landscape.

In the midst of this journey, Bryan Johnson contemplates the road ahead. With his anti-aging company at a pivotal juncture, the future holds uncertainty and transformation. As Johnson weighs his options, the convergence of business acumen and spiritual calling paints a picture of evolution and introspection.

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By: ktan@businessinsider.com (Kwan Wei Kevin Tan)
Title: Bryan Johnson Considers Stepping Away from His Anti-Aging Company: What’s Next?
Sourced From: www.businessinsider.com/bryan-johnson-does-not-want-run-blueprint-anymore-2025-7
Published Date: Tue, 22 Jul 2025 04:27:43 +0000